Category: Print

Art Director/Designer —

Dunkin’ Donuts bag stuffer featuring the iced coffee beverage. This promotional item was placed in bags during the morning rush to encourage repeat customers later in the day. Four coupons were printed on the back, but were only valid after 2pm, thus making an afternoon coffee run more likely to occur at Dunkin’ Donuts.

Dunkin’ Donuts poster that advertised a Wednesday deal on a dozen donuts. The large image of the donuts enticed consumers to pick them up on the way home from work to be eaten the next morning for breakfast.

Dunkin’ Donuts Happy Hour POS kit was created to drive late afternoon traffic into the stores. The iced beverage line was featured for $1 off during this summer promotion. The kit included a pole banner, window cling, table tent, outdoor banner and drive thru sign.

Art Director/Designer —

This Blackberry promotion was tied in with the new James Bond movie, Casino Royale. The kit included a poster, counter card, train wrap and window decal. This was a comp that was presented for future consideration.

This Blackberry promotion was targeting recent college graduates. This included a poster, gift card and scratch off game the was packaged together in a sales kit. The promotion included a chance to win a new business wardrobe, a Nordstrom gift card and a new Blackberry.

This Blackberry promotion was targeting men and women, ages 20-30. This included a poster, counter card, promotional web site and banner ad. This was a comp that was presented for consideration for the future.

Art Director/Designer —

I was tasked with establishing a visual identity for Friskies Explorers, the CRM (Customer Relationship Management) club. This logo was to complement the brand, be ownable by Friskies and convey a sense of exclusivity.

Art Director/Designer —

In support of the Friskies Explorers program launch, an invitation email was created to drive registration within the website. The objective was to create a best in class loyalty program that would attract current users of Friskies dry and wet foods. We attained this goal by highlighting the features and benefits the club had to offer, while also giving them a chance to win free Friskies cat food for a year.

Art Director/Designer —

The following brochure was a piece sent to owner/operators that was to increase sales through their drive-thru. Tips on updating their menuboards, thus increasing sales, are included in the content. The visual portrays a street surface, similar to that which is seen while going through the drive-thru, along with the McDonald’s drive-thru logo.

Art Director/Designer —

I created the logo for the Mint Madness McFlurry. Shown, is the Window Decal – Mint Madness McFlurry for the POP kit that I designed.

POP Dangler – Shamrock Shake

Ceiling dangler that was part of the Shamrock Shake POP kit that included posters, translites, window clings, drive-thru signage and register toppers.