{"id":486,"date":"2013-02-20T01:46:47","date_gmt":"2013-02-20T07:46:47","guid":{"rendered":"http:\/\/jennylafer.com\/?p=486"},"modified":"2024-03-21T23:36:35","modified_gmt":"2024-03-22T03:36:35","slug":"purina-cat-chow-healthful-life-homepage","status":"publish","type":"post","link":"https:\/\/jennylafer.com\/?p=486","title":{"rendered":"Purina Healthful Life Homepage"},"content":{"rendered":"\n<p><strong>Art Direction\/Designer&nbsp;\u2014<\/strong><\/p>\n\n\n\n<p>The task was to update the <a href=\"http:\/\/catchow.com\/\">catchow.com<\/a> homepage with a Healthful Life takeover. The objective was to create awareness for the new Healthful Life product and Healthful Life microsite. This would, in turn, encourage users to learn more about the product.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"http:\/\/jennylafer.com\/wp-content\/uploads\/2013\/02\/purinaHealthCatFood1.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"639\" src=\"http:\/\/jennylafer.com\/wp-content\/uploads\/2013\/02\/purinaHealthCatFood1.jpg\" alt=\"\" class=\"wp-image-489\" title=\"purinaHealthCatFood1\" srcset=\"https:\/\/jennylafer.com\/wp-content\/uploads\/2013\/02\/purinaHealthCatFood1.jpg 700w, https:\/\/jennylafer.com\/wp-content\/uploads\/2013\/02\/purinaHealthCatFood1-300x273.jpg 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/a><\/figure><\/div>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"http:\/\/jennylafer.com\/wp-content\/uploads\/2013\/02\/purinaHealthCatFood2.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"639\" src=\"http:\/\/jennylafer.com\/wp-content\/uploads\/2013\/02\/purinaHealthCatFood2.jpg\" alt=\"\" class=\"wp-image-488\" title=\"purinaHealthCatFood2\" srcset=\"https:\/\/jennylafer.com\/wp-content\/uploads\/2013\/02\/purinaHealthCatFood2.jpg 700w, https:\/\/jennylafer.com\/wp-content\/uploads\/2013\/02\/purinaHealthCatFood2-300x273.jpg 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/a><\/figure><\/div>\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><a href=\"http:\/\/jennylafer.com\/wp-content\/uploads\/2013\/02\/purinaHealthCatFood3.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"639\" src=\"http:\/\/jennylafer.com\/wp-content\/uploads\/2013\/02\/purinaHealthCatFood3.jpg\" alt=\"\" class=\"wp-image-487\" title=\"purinaHealthCatFood3\" srcset=\"https:\/\/jennylafer.com\/wp-content\/uploads\/2013\/02\/purinaHealthCatFood3.jpg 700w, https:\/\/jennylafer.com\/wp-content\/uploads\/2013\/02\/purinaHealthCatFood3-300x273.jpg 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/a><\/figure><\/div>","protected":false},"excerpt":{"rendered":"<p>Art Direction\/Designer&nbsp;\u2014 The task was to update the catchow.com homepage with a Healthful Life takeover. The objective was to create awareness for the new Healthful Life product and Healthful Life microsite. This would, in turn, encourage users to learn more about the product.<\/p>\n","protected":false},"author":1,"featured_media":490,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[],"jetpack_featured_media_url":"https:\/\/jennylafer.com\/wp-content\/uploads\/2013\/02\/chip_healthfulcatfood.jpg","_links":{"self":[{"href":"https:\/\/jennylafer.com\/index.php?rest_route=\/wp\/v2\/posts\/486"}],"collection":[{"href":"https:\/\/jennylafer.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/jennylafer.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/jennylafer.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/jennylafer.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=486"}],"version-history":[{"count":3,"href":"https:\/\/jennylafer.com\/index.php?rest_route=\/wp\/v2\/posts\/486\/revisions"}],"predecessor-version":[{"id":958,"href":"https:\/\/jennylafer.com\/index.php?rest_route=\/wp\/v2\/posts\/486\/revisions\/958"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/jennylafer.com\/index.php?rest_route=\/wp\/v2\/media\/490"}],"wp:attachment":[{"href":"https:\/\/jennylafer.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=486"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jennylafer.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=486"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/jennylafer.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=486"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}